Mobile web advertising: a contradiction in terms?
Russell Buckley and I have worked together before and we swap ideas on many things mobile. Here is a discussion we have been having – considering Russell’s new venture admob. Seek thoughts on this It...
View ArticleSell Phones: What will make Mobile Advertising tick?
A fantastic article from Chetan Sharma .. enjoy! rgds Ajit By Chetan Sharma Introduction Mobile Marketing and Advertising is the new “it” in the industry. All the three recent industry shows (MES,...
View ArticleNokia ad service is launched! A potentially revolutionary milestone for...
Today Nokia launched Nokia Ad service The Nokia Adservice may well be one of the most significant announcements this year and I believe, it will transform the industry. Here is my analysis on the Nokia...
View ArticleCrossing the chasm with the long tail: Mobile web 2.0, mobile advertising,...
In this blog, I ask the question is: How does Geoffrey Moore’s Crossing the Chasm apply to a Web / Mobile Web based business? and I propose that : On the Web and the Mobile Web, you have to cross the...
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